Learn how to use Google Analytics to translate your data into growth

In this course of Optimizing Audience you will learn Google Analytics from the basics, and up to the most advanced reports and features.
During this course, you will master Google Analytics and feel comfortable with the data you present in your reports.

After completing this course you will know your audience better, understand your users’ behavior, measure your marketing campaigns efforts, customize your Google Analytics property & views to your own needs, build reports, funnels, goals, filters Dashboards and so much more!